Thursday, May 7, 2009

Icon Models in Toronto L'Oreal Fashion Week


TORONTO, ON, February 21, 2009 /24-7PressRelease/ -- Icon Models in Toronto L'Oreal Fashion Week. Native Vancouver designer Carlie Wong impressed the Toronto public with her astonishing collection in the L'Oreal Fashion Week Spring/ Summer 2009. The famous Project Runway Canada contestant is described as "a spirited intelligence, a jazzy confidence, and elegant mix of time-slowing classical beauty with a touch of smoky glam" by CTV. Wong's collection had a distinct vibe that blends in girly glamour with street-chic.

Carlie Wong's fittings took place at Icon Models in Toronto. In her quest to perfection, Carlie Wong took charge to ensure all her garments blended seamlessly and the models' walks flawless. On the day of the show, "Carlie's models charged down the runway with sure-footed independence, sliding hand along hips with relaxed shoulders and eyes that surveyed the lines of watchers around. There were no blank stares, not robotic statuettes, the models were alive," -CTV

"My Spring/ Summer 2009 collection is all about bringing quality construction, attention to detail and luxurious piece to the fashion world," says designer Carlie Wong. With sharp edges and structured tailoring mix with her palette of colour including black, white grey and silvery blue contributed to achieving the "Glamorous Gangster" look she was striving for. The first look was her "must have" for Spring 09- the jumpsuit; which was a combination of a sharp wide-legged bottom, topped with a men's waistcoat. The garment was followed by gowns and dresses that created flattering silhouettes through draping silks and plunging yet narrow necklines. The finale dress which is Carlie Wong's favorite item in her collection is "a dramatic, heavily detailed and beaded black silk gown. It would be a custom dress that would probably sell for $10,000"-The Star. Integrating these elements together helped illustrate Carlie Wong's design vision- feminine, sophistication and luxurious. The collection also alternated between masculine and feminine tailoring, featuring high-waited trousers paired with a ruffle black halter and tightly draped Grecian style jersey gown.

Wong's collection was breath taking; she used the most engaging way to present the curves of modern women. Her creativity combined with her sponsor LG mobile stunned the audiences further. Technology inspired chained PDAs, mobiles as pendants and charmed bracelets were a substitute of jewelery and clutches. This was defiantly an exceptional show during this year's fashion week.

For more information, please review the March 09 issue of Flare Magazine.

Icon Model Management's Rosalba In Miss Universe 2009


TORONTO, ON, March 05, 2009 /24-7PressRelease/ -- Over the past several years, ICON Model Management has become one of the leading modeling agencies in Toronto. It constantly continues to build more lasting relationships with its clients to help provide more opportunities to its models. Icon Models is unique in that, it has several divisions, which include models and talents of all ages, shapes, sizes and looks. This strategy allows for ICON and its models to be exposed in a variety of different aspects of the entertainment industry. ICON continues to develop existing relationships and create new ones around the globe, including in Paris, Milan, Tokyo, London and New York. This allows for Icon's models to work safely and successfully in different markets.

The most recent venture includes one of Icon's models, Rosalba. Rosalba is taking on in representing Canada in Donald Trump's world-famous beauty pageant Miss Universe 2009. Rosalba just recently signed with Icon models but has been modeling for years around the world and has even done freelance work. She also appeared on the cover of the Vancouver View 2007 September issue. Although Rosalba has been successful in the modeling industry and has an impressive portfolio of a wide variety of work to prove it, she endured quite a lot before ending up working towards competing for the Miss Universe 2009 title. The official biography that Rosalba provided for the pageant package states that she was an orphan, living on the streets of Mexico City until she was 3 years old, when she was adopted and brought to Canada. She endured many other unfortunate experiences in her life, but that is what has made her a strong person who sees beyond surface imperfections to appreciate the inner beauty. 

Although Rosalba wants to pursue modeling and acting in the future, she is using the Miss Universe 2009 for a greater cause. Rosalba is a passionate activist for under-privileged children, and has set up the Lonely Hearts Children charity. She already has contacts in Mexico, El Salvador and Honduras and wants to travel to the lower part of India to raise awareness. Rosalba is focusing on helping orphaned children in that part of the world, because getting them off the streets will, in turn, help the community. She also wants to inspire people by reminding them that the only person holding them back is themselves, and that in the end money doesn't mean anything. 

Rosalba is currently competing to become Miss Canada, from the top 12 in British Columbia. After all the applicants are processed, she will learn whether she will be able to represent Canada in Miss Universe 2009. Competing in pageants has always been one of Rosalba's interests; she was the 2nd runner up in Miss Latina Canada since August 2008. This competition, however, is her biggest one and requires her to train up to 6 full days a week. It will also give her a chance to meet Mr. Donald Trump himself, of course.

With Rosalba's exotic beauty, charm, intelligence, passion and such a strong work ethic, we are sure that she will go far not only in this competition, but in her other endeavors as well. The team at Icon Models is proudly supporting Rosalba in this competition and wants to wish her all the best!

Icon Models featured in Alfred Sung

   TORONTO, ON, March 15, 2009 /24-7PressRelease/ -- Toronto's L'Oreal Fashion Week impresses audiences every year with new, unique and innovative styles from Canadian emerging and established designers. The Spring/Summer '09 collections were no exception - "Canada's unofficial design ambassador" (www.alfredsung.com) Alfred Sung's Bridal couture collection kicked off the week at the Nathan Phillips Square. His models showcased limitless variations of white gowns, made with chiffon and tulle and draped in lace, strings of pearls and rhinestones. The gowns were anything but minimalist; Fashion Magazine noted that although they were all extravagantly embellished and layered, the gowns were still elegant. Sung's genius and his signature classic styling and timeless elegance were met with a standing ovation. 

Icon Model Management was proud to have their models be part of Sung's show. ICON is one of Toronto's top modeling agency. Sung, a Canadian-based designer also has a major presence in the international fashion industry, and Icon's models were excited to take part in one of the biggest shows of Toronto's Fashion Week.
Alfred Sung was born in Shanghai in 1948. He studied couture at Chambre Syndicate de la Couture Parsienne in Paris and at Parsons School of Design in New York. Sung eventually moved to Canada in 1972 and did freelance projects before opening a shop called Moon in Toronto's trendy Yorkville. Sung then partnered up with Saul and Joseph Mimran to create a business, which is now known as Club Monaco and is known for its casual looks for young, spirited men and women. Sung also developed the Alfred Sung ready-to-wear collection, which appears at Nordstrom's Neiman Marcus and Bergdorf Goodman among others. 

Throughout the years, Alfred Sung has gained a strong reputation in the fashion industry with his numerous accomplishments. The Alfred Sung brand has grown significantly, and now includes fragrances, eyewear, sunglasses, jewelry and even home furnishings. Alfred Sung is also noted in the industry for his collections of bridal gowns, which were shown in last year's L'Oreal Fashion Week.

Walking on Sung's runway, wearing exquisite wedding gowns is just one of the many opportunities that ICON provides for its models through their strong and loyal relationships with clients. ICON continues to work with their clients from the many aspects of the entertainment and fashion industry to ensure that their models reach their full potential.

Source: Icon Model Management
Website: http://www.iconmodels.ca

Icon Models featured in Various Music Videos

TORONTO, ON, April 03, 2009 /24-7PressRelease/ -- Music videos have come a long way in the past few decades, involving major production value and high budgets. They have also become a vital part of an artist's work and therefore have to be a clear representation of their image. A music video can maintain, build or even worsen an artist's reputation and career in the industry. This is why it is essential to have all visual aspects of the music video compliment with the artist's image - from the set, to the costumes to the models and actors who appear in the video.

Icon Model Management in Toronto has clients from many parts of the entertainment industry, including the music industry. Their models have appeared in a wide range of music videos for new emerging artists to more established musicians in the industry. More recently, Icon's models were featured in the video for the latest James Bond theme song, performed by Alicia Keys and Jack White. Its models have also appeared in videos for some of the biggest names in the Canadian music industry, such as Our Lady Peace, Stars, Dragonette, Shawn Desman, Pilot Speed, Deborah Cox and Three Days Grace. 

As the Canadian music industry continues to grow and with more production taking place in Toronto, more opportunities arise for commercial and fashion models - and Icon and its models are on top of them. With more new artists emerging and existing artists building up their career, take a look at their videos and all the production elements that go in it. The models that appear in them have become an essential aspect of an interesting and dynamic video. Often, their part in the video is just as important as that of the artist's.

Source: Icon Model Management
Website: http://www.iconmodels.ca

Icon Models Goes to Tokyo


TORONTO, ON, February 21, 2009 /24-7PressRelease/ --  Icon Models, Toronto has partnered up with Japanese Forza Models in an effort to broaden their business potential and to provide more opportunities for their models. Forza Models is a dynamic young agency first founded in Osaka in 1995. After diligent work and continuous success, Forza opened an office in Tokyo in 2000, which gave them the opportunity to provide services, industry knowledge and experience to more models as well as being able to work with more clients. Forza prides itself in currently being the only agency represented in Japan's two business centres, which gives the agency and its models an advantage over the competition. Similarly to Icon, Forza works with every model individually on his or her strengths in weaknesses in order to allow them to reach their full potential and career longevity. Icon shares the same philosophy with Forza, in that they continually seek out more opportunities to provide to their models.

In an effort to broaden the scope of their work, Icon recently took another exciting new venture by teaming up with Forza Models to create even more opportunities for models from both agencies. Icon's model Ashley, who has been with the agency for a number of years, has worked with numerous international fashion designers in print campaigns and runways. Since working with Forza Models, Ashley has already established an ample amount of work and become a strong face with both agencies, Forza and Icon.

Icon Models is thrilled and extremely proud to have Ashley working with one of the leading Japanese agencies. She will continue on with this international venture and will undoubtedly create an even stronger body of work for herself with both agencies. Icon wants to wish Ashley the best of luck!

Source: Icon Model Management
Website: http://www.iconmodels.ca

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